Business Writing and Editing

 

Know your audience.  Understand your message. 

 

Successful business writing is dependent on knowing who is going to read your document and on your understanding what you want to tell them.  This seems simple enough yet these two principles of business writing are violated all the time. 

 

Keep in mind that you have two audiences for virtually everything you write.  Your first audience is the one you give the document to, your second audience is everyone else who reads the document. 

 

Understanding your message seems intuitive, but often when the author of a business document sits down to write they think of a thousand ideas they want to get across to their audience and their  primary message gets lost.

 

 

Business Writing and Editing

 
A local nonprofit needed a flyer to promote an upcoming charity event.  The flyer had to provide all the relevant information about the event including time, place, rules, etc.  More importantly because the flyer would be posted on bulletin boards, be put in mailboxes and be sent via e-mail it needed to stick out from the clutter of other information competing for the audiences attention.  I was able to put together a flyer that through the use of words, colors and format grabbed the attention of the intended audience.
 
Jackie Willey
 

 

 

What Are Your Next Steps?

 

Are you ready to get started on your next writing project? An initial consultation is only $100.  Here is what you get. 

 

  • A 60 minute one-on-one phone consultation with Jackie Willey. Each consultation is personalized to fit the client’s needs.
     
  • After the phone consultation you will receive a document detailing the conversation including any decisions you have made, ideas that have been raised and any other pertinent information.
     
  • The $100 fee is applied to the cost of your next writing project if you decide to use Jackie Willey.
     
  • Clients often find it most effective to send Jackie Willey an e-mail with their questions in advance of their discussion. Other clients don’t know where to start and need help developing a plan. Jackie is flexible and will work with you to get the most out of the conversation.

 

Still Not Sure ? Free Consulting Is Available

 

Jackie Willey is available for a free 30 minute consultation to discuss your next writing project and help you develop the best strategy to meet your needs.

 

 

Get started today by e-mailing Jackie at jackie@jackiewilley.com